Artha Group - Strategist - Social Media

What You'll Do:

- Conduct in-depth audience research to understand social media trends, competitor activity, and target demographics.

- Develop a comprehensive social media strategy that aligns with our overall marketing goals and brand voice.

- Create and curate engaging social media content across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) in a variety of formats (text, images, videos).

- Schedule and publish social media content using relevant tools and platforms.

- Monitor and analyze social media performance metrics, including engagement, reach, and conversions.

- Generate reports and identify areas for improvement in our social media strategy.

- Stay up-to-date on the latest social media trends and best practices.

- Collaborate with other marketing teams to ensure brand consistency across all channels.

- Develop and maintain strong relationships with social media influencers (optional).

You're a Perfect Fit If You Have:

- A minimum of 2-4 years of experience in social media marketing or a related field.

- Proven track record of developing and implementing successful social media campaigns.

- Strong analytical and problem-solving skills, with the ability to interpret social media data and identify actionable insights.

- Excellent communication and writing skills, with the ability to create clear, concise, and engaging content.

- Experience with social media marketing tools and platforms.

- A creative and innovative mind with a passion for storytelling.

- The ability to manage multiple projects simultaneously and prioritize tasks effectively.