Area Sales Manager - Food

Area Sales Manager - Food - Indore/Ahmedabad/Mumbai

- Responsible for Sales plan formulation & execution, planning & execution of Local Sales promotion activities and visibility initiatives

- Analyzing market trends to provide critical inputs for business development initiatives and formulation of selling and marketing strategies to achieve desired growth and profitability.

- Setting monthly and quarterly Primary and Secondary Sales targets for each reporting team member and all distributors in line with overall organisational sales plan

- Lead planning for all trade schemes on monthly basis with inputs from central sales teams for all channels (retail, wholesale, rural markets, self-service outlets)

- Work with central and regional logistics team for ensure adequate stock availability at CFA and distributor levels required to meet sales targets

- Provide inputs to central sales teams for building annual sales and distribution strategy

- Maintain positive relationship with all trade partners - distributors, super stockists, sub-stockists, rural stockists and wholesellers

- Track all new developments in the category wrt new launches, new consumer trends, new S&D developments etc and report to central sales teams to build actions to improve market share

- Support central sales and marketing teams to help execute key BTL activities like activations, sampling and visibility programs

Qualification And Experience: MBA in Sales & Marketing,Minimum of 8 to 12 years of progressive sales experience in the Food industry,