Area Sales Manager - FMCG

About Us:

Our story begins in 1988, when a Visionary and Industry Leader initiated the legacy of Pankajakasthuri, an iconic institution that is a household name now in every part of south India. Armored by a portfolio of life transforming remedies, this thirty-five-year-old Ayurveda company assures true wellbeing to our Body, Mind and Spirit

Position: Area Sales Manager

Location: Kerala, Chennai, Madurai, Coimbatore, Delhi

Reporting to: Regional Sales Manager

Key Responsibilities:

- Develop and implement strategic sales plans to expand the company's customer base and achieve sales objectives.

- Manage and mentor a team of sales representatives, providing guidance, support, and training to ensure optimal performance.

- Analyze market trends, competitor activities, and customer feedback to identify opportunities for growth and develop effective sales strategies.

- Build and maintain strong relationships with key clients, distributors, and retailers to maximize sales opportunities and customer satisfaction.

- Monitor sales performance, track KPIs, and prepare regular reports to evaluate progress and identify areas for improvement.

- Collaborate with cross-functional teams including marketing, logistics, and finance to coordinate sales activities and ensure alignment with overall business objectives.

- Stay updated on industry developments, market conditions, and regulatory requirements to anticipate challenges and adapt sales strategies accordingly.

- Represent the company at industry events, trade shows, and customer meetings to promote products and build brand awareness.

- Ensure compliance with company policies, procedures, and ethical standards in all sales activities.

Qualifications and Skills:

- Degree in Business Administration, Marketing, or a related field; MBA is a plus.

- Proven experience in sales management, preferably in the FMCG/OTC industry.

- Strong leadership abilities with a track record of successfully managing and motivating a sales team.

- Excellent communication, negotiation, and interpersonal skills.

- Analytical mindset with the ability to interpret sales data and trends to make informed decisions.

- Results-oriented with a focus on achieving sales targets and driving business growth.

- Ability to work effectively in a fast-paced, dynamic environment and adapt to changing priorities.

- Proficiency in MS Office applications and CRM software.

- Valid driver's license and willingness to travel within the assigned territory as needed.