Area Sales Manager - FMCG

MBA (preferably from B school) with 2-12 years of experience from an food company.

KRA :

- Handling team of sales people.

- To lead the implementation effort and overall S&D capability.

- Identify and implement S&D initiatives to drive growth of business.

- Work with the SE and guide the supporting executives to develop robust new product launch.

- Plan & Execute the sales strategy as per specified guidelines to ensure implementation effectiveness, Review the same on daily basis.

- Ensure the right communication & utilization of the trade spends strategy.

- Enhance S&D infrastructure quality and development.

- Drive distributor consolidation and distributor management processes.

- Monitor & control distributor ROI, subsidy and incentives budget.

- Conduct team appraisals jointly with the HR.