Area Sales Manager - FMCG

- Formulate business plans for assigned area for managing top line growth.

- Super Stockist & Distributor Appointment & Effective Management.

- Create processes that support the distributors in realizing their interests (ROI/ Claim Settlement).

- Manage & Guide the team to deliver desired results.

- Sales Planning

i. Width - Beat Plans, New Merchant Opening, Sub-Dealer Appointment / Milk Run Routes.

ii. Depth - Top Merchant Management, Loyalty Programs, QPDS.

- Set up effective review systems for CSOs, Senior CSOs & TSIs.

- Market Execution: Implementation of Schemes & Trade Marketing plans in the geography assigned.

- Manage Urban, Semi-Urban & Rural Markets.

- Report Competition Activities across categories & State performance to Sales Manager on monthly basis.