Applore Technologies - Specialist - Lead Generation

Lead Generation Specialist

Responsibilities:

Lead Generation:

- Research and identify potential clients in the target market.

- Utilize various channels such as online research, social media, and networking events to generate leads.

- Develop a deep understanding of Applore Technologies' services to effectively communicate the value proposition to potential clients.

Prospecting:

- Engage with key decision-makers and influencers to create interest in Applore Technologies' services.

- Conduct outbound calls, emails, and other forms of communication to initiate contact with potential clients.

- Qualify leads based on predefined criteria and set up appointments for the sales team.

Database Management:

- Maintain and update the lead database regularly.

- Ensure accurate and complete information on leads, contacts, and accounts.

- Collaboration with Sales Team:

- Work closely with the sales team to understand their requirements and provide qualified leads.

- Participate in regular meetings to discuss lead generation strategies and progress.

Reporting:

- Prepare and present regular reports on lead generation activities, including key metrics and performance indicators.

Qualifications:

Education: Bachelor's/PG degree in Business, Marketing, or a related field.

Experience: 2-4 years of experience in lead generation for IT services.

Skills:

- Strong communication and interpersonal skills.

- Proven track record of meeting or exceeding lead generation targets.

- Familiarity with CRM software and lead management tools.

- Self-motivated and able to work independently.

- Knowledge of the IT services industry is preferred.