Antwalk - Content Strategist

Company - AntWalk.

Role - Technical Content Writer.

Location - Bangalore/ Remote.

About AntWalk:

- Founded with the belief, 'together we can achieve more'. AntWalk is an Ed-Tech platform that helps companies accelerate and transform their L&D strategy, paving the way to continuous learning.

- AntWalk is the ultimate role readiness platform designed to empower businesses and professionals alike.

- With our comprehensive hiring and learning solutions suite, we equip individuals and organizations with the tools they need to excel.

- We are a Series A funded startup backed by Amazing Investors like Y Combinator, GSV Ventures, and Matrix Partners.

What will you do?

- As a Content Writer at AntWalk, you will work independently, focusing on creating high-quality, industry-specific content with a strong emphasis on HR and People Management.

- You will collaborate with our People Consulting Practices to produce content that addresses complex HR topics, organizational development, and talent management strategies.

- Industry Research: Stay updated on the latest trends in HR, employee engagement, competitor activities, and organizational development to create insightful, relevant content.

- Content Creation: Develop high-quality content for HR professionals on both technical and non-technical topics.

- This includes long-form content like white papers and blogs, short-form pieces such as LinkedIn posts and ad campaigns, and conversion-focused copy for email campaigns.

- Collaboration and Strategy: Report to the Head of Marketing, actively contributing to content strategy, tracking key KPIs, and participating in weekly cadence calls with management.

- Instructional Design: Allocate approximately 10% of your time to instructional design, developing learning materials that reflect best practices in HR and people management.

- Project Management: Lead content projects independently, from ideation through to final delivery, ensuring alignment with AntWalk's strategic goals.

- Collaborate with cross-functional teams, including video editors, graphic designers, and product teams, to ensure smooth content execution and publication.

- Marketing Qualified Leads (MQL): Drive marketing-qualified lead generation through targeted marketing efforts, supporting the sales team in securing high-quality deals.

What experience and skills do you need?.

- HR and Technical Writing Expertise: 5-6 years of content writing experience, particularly in HR-focused content for the consulting industry.

- Proficiency in Industry-specific Content: Expertise in creating content for HR functions, including talent management, organizational development, and legal compliance.

- Independence: Ability to work independently, manage deadlines, and produce high-quality content without constant - supervision.

- Instructional Design: Experience in instructional design for HR topics such as talent management and organizational development will be a plus.

- Strategic Collaboration: Collaborate with HR consultants to ensure that content is aligned with people consulting practices and industry standards.

- Analytical Skills: Ability to research complex topics and translate them into clear, concise, and engaging content.

Why will you love to work with us?.

- Unlock opportunities for continuous professional development and advancement in your career trajectory.

- Competitive salary packages complemented by performance-based incentives, ensure your efforts are duly rewarded.

- Thrive in our dynamic and collaborative work environment, where innovation and growth are at the forefront.

- Not only will you benefit from an exceptional work environment with ample opportunities for career progression, but you'll also have the chance to collaborate with an exceptionally talented team.