Our Company :
Analytics Quotient, part of Kantar Millward Brown. Kantar Millward Brown is a leading global research agency specialising in advertising effectiveness, strategic communication, media and digital, and brand equity research. The company helps clients grow great brands through comprehensive research-based qualitative and quantitative solutions. Kantar Millward Brown operates in more than 55 countries and is part of WPP's Kantar group, one of the world's leading data, insight and consultancy companies. Learn more at www.millwardbrown.com.
Analytics Quotient (AQ) - www.aqinsights.com provides analytics-powered solutions to marketing and business problems for leading global marketers. Some of our current key clients include :
- One of the largest retailers
- The world's largest non-alcoholic beverage company.
- Major consumer technology brand.
- A leading hospitality company
- Leading European and American beer companies.
- The largest confectionary brand in North America.
- Some of the world's largest restaurant chains.
- Two of the world's largest delivery pizza companies.
- A global entertainment network.
- One of the world's largest oil & gas corporations.
We are a fast-growing, ambitious, and successful organization and are looking for smart, enthusiastic people to join us. Some key facts about AQ :
- AQ is a 10-year-old, high growth pure play analytics organization. We currently have about
- 450 employees across our locations in India, USA and UK.
- We work with some of the most well-known brands & companies in the areas of retail, consumer goods, consumer services, technology, and media. Our growth has come largely through client referrals.
- Our mission is to help companies get a higher-return on their existing data through storytelling and powerful yet simple analytical tools. AQ is the un-biased intersection between client transaction data, primary research, and syndicated data sources.
- Specifically, our products and services include statistical & consulting-based analytics, technology-based analytics solutions & products, and long-term engagements of analytics support.
- Our clients are typically marketing, strategy/planning, consumer insights and market intelligence professionals.
- Our employees have extremely diverse analytics backgrounds such as business consulting, brand marketing, finance & banking, graphic design, statistics, computer science & information technology.
- We have clients across the USA, Latin America and Europe and employees have the opportunity to move to new locations as opportunities arise.
- Our clients, Fortune 100 companies around the world, have diverse analytics and visualization needs. Our consultants help these companies make better business and marketing decisions by harnessing the power of analytics and visualization.
We currently have an opening for a Domain Consultant at our Bangalore office.
KEY RESPONSIBILITIES :
- Work with marketing clients to help them make smart decisions and then to implement and track them.
a. Manage day-to-day delivery independently along with analyst team.
b. Co-ordination with analysts, statisticians, leading project delivery.
c. Playing a team management role.
- Work in the areas of revenue reporting, business planning and other areas under marketing function which can be supported by data driven analytics.
- Help extract insights from consumer, sales and other data available and provide data analysis, synthesis & presentation support.
- Play a business development role and generate additional projects by pitching new ideas to the client.
- Ensure all client deliverables meet client expectations in terms of scope, speed & quality.
- Work directly with the AQ Account manager and with P&L responsibility.
- The consultant will work with our clients, the world's best-known marketing companies, to help them make sense of their data. Our areas of work include revenue analysis, segmentation, survey analytics and decision support dashboard creation. The consultant will translate client briefs into analytics problems, and define and create deliverables for these problems
ESSENTIAL SKILLS & COMPETENCIES :
- 3-5 years of experience in CRM Analytics
- Good marketing domain knowledge, particularly in the CRM domain.
- Comfortable with SAS/SQL/R. Experience on working with databases.
- Should be good at Analytical thinking & breaking down large problems into solvable chunks.
- Should be willing to continuously co-ordinate with onsite clients and teams in India and hence handle late night calls as required.
- Have a consulting orientation; gather different perspectives, examples and use them to enrich day-to-day work.
- Willing to travel onsite as and when required.
QUALIFICATION - MBA from Premier Institutes.
SALARY & OTHER DETAILS - Salary including benefits will be based on prior experience & qualifications and will match industry standards.
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