Analytics Manager - eCommerce

Our client is a US based E-Commerce firm which has development and analytic functions in India, New Delhi. They are looking for a Analytic Manager.

As Analytics Manager will have key contributions in areas of product development, marketing campaigns and customer relationship management. He/she will provide data based insights to the senior management in providing better products and services to the customers.

Some key responsibilities:

- Customer segmentation and demographic analysis – help product teams, marketing teams and operations team understand who the customers are.

- Marketing analytics – helping marketing team in increasing effectiveness of marketing and retargeting campaigns.

- Product analytics – play a leading role in developing products for customers along with the product manager.

- Operation analytics – helping the COO to streamline operations and improve customer service by analyzing orders/operational data.

- Online search and traffic analytics – understanding our traffic sources from google/facebook/etc – and helping improve the same.

- Develop and implement measurement platforms for previously mentioned responsibilities.

- Help in research activities that the company might want to undertake to improve its operations/product offerings.

- Solely responsible for MIS reporting to senior management.

Skills:

- MBA from Top Tier institute with 3+ yrs of exposure in Analytics in Web/E-Commerce Domain

- Sound understanding of business fundamentals and problem solving

- Ability to handle and manipulate large quantum of data

- Business analytics background and knowledge of any programming language is a plus

- We expect the analyst to be good at PL/SQL to extract data and some kind of reporting software