Analytics India Magazine - Market Mix Modeling Role - Marketing Analytics

Our client is a trusted partner for high performing intelligence that answers critical business questions faster

- Experience in Marketing Analytics- Market mix models

- Use and implement basic and advanced statistical techniques like frequencies, cross-tabs, correlation, Regression, Decision Trees, Cluster Analysis.

- 2-8 years of relevant experience in Advanced Analytic.

- Experience in using multiple advanced analytics techniques or machine learning algorithms.

- Understanding of consumer businesses such as Retail or CPG.

- Experience of handling small teams of 2-3 analyst.

- Experience in handling client calls and client management