ALM Corp - Specialist - Search Engine Optimization

Search Engine Optimization (SEO) Specialist (Client Facing Role)

A leading Canadian based SEO agency with 60+ team members globally is looking for an experienced SEO lead to join their team. You will be working remotely (from home) and reporting directly into the corporate office in Toronto, Canada.

Responsibilities:

- Be responsible for Strategy Planning & Execution for SEO campaigns, analytics, keyword rankings monitoring, keyword research, site auditing methods and link analysis

- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages

- Provide recommendations and execute strategies for content development in coordination with SEO goals general and keyword specific

- Regularly check for crawl errors, canonical issues, bad redirects, duplicate content to let the client know and minimize such technical errors on the client site

- Understand client goals, create and execute strategies to exceed defined goals

- Provide strategic insights on the landing page, ad creative etc for multiple clients.

- Own, manage and grow digital channel strategies for clients.

- Be responsible for all regular (and ad hoc) reporting and analysis of digital activity providing crucial insights into further sales and marketing opportunities, and effectively communicating this to the client.

- Build, watch and maintain the digital advertising budget and track success metrics

- Work with leadership to explain and modify strategic plans

- Understand and stay current on industry trends, competitive landscape, and internal product development efforts

Qualifications:

- Any Graduate/MBA with a minimum of 4 years of work experience in Strategy Planning & Execution for Search Engine Optimization.

- Experience with tools like SEM Rush, AhRefs, on-crawl(or any similar crawling tool) is a plus.

- Have hands-on knowledge of SEO campaigns & Analytics (one page, off page and analytics)

- Familiarity with Google Data Studio Reporting and customization of reports

- Have experience in driving organic growth for multiple clients at a time.

- Have strong project management skills including demonstrated ability to think end-to-end, manage long-term projects and manage multiple projects simultaneously.

- Have excellent problem-solving and analytical skills and impeccable business judgment.

- Have excellent communication and interpersonal skills, with the ability to be personable yet persistent.

- Have an appetite for Risk and should be a strong decision-maker.