Alembic Pharmaceuticals - Senior Manager - Corporate Communications & Public Relations

Key Responsibilities:

Strategic Communication Planning:

- Develop and implement comprehensive communication strategies to promote the company's vision, mission, and key initiatives.

- Conduct market research and audience analysis to inform strategic communication decisions.

- Ensure communication plans align with business goals and regulatory requirements.

- Monitor and analyze the effectiveness of communication strategies and adjust plans as needed.

- Manage the communication department's budget and resources effectively.

Corporate Storytelling:

- Craft compelling narratives that highlight the company's innovations, achievements, and contributions to the healthcare sector.

- Develop content for various platforms including the company website, social media, newsletters, and internal communications.

- Collaborate with the marketing team to ensure consistent brand messaging across all channels.

- Produce high-quality written, visual, and multimedia content that resonates with target audiences.

- Develop a proactive media engagement plan to secure positive media coverage.

- Track media coverage and manage media monitoring reports.

Crisis Communication:

- Lead crisis communication efforts, providing timely and effective responses to manage and mitigate potential reputational risks.

- Develop and maintain a comprehensive crisis communication plan.

- Conduct regular training sessions and simulations for key stakeholders.

- Coordinate with legal and compliance teams to ensure appropriate responses during crises.

- Serve as the primary point of contact for media during crisis situations.

Internal Communications:

- Foster a culture of transparency and engagement through effective internal communication strategies.

- Develop and implement internal communication programs to keep employees informed and motivated.

- Collaborate with HR and other departments to communicate key initiatives, updates, and organizational changes to employees.

- Create and manage internal newsletters, intranet content, and other communication channels.

- Organize town halls, webinars, and other internal events.

Stakeholder Engagement:

- Engage with external stakeholders including investors, regulators, and community leaders to build and maintain positive relationships.

- Support corporate social responsibility (CSR) initiatives and ensure alignment with the company's communication strategies.

- Represent the company at industry events, conferences, and public forums.

- Develop stakeholder engagement plans to enhance the company's reputation and influence.

- Collaborate with cross-functional teams to ensure seamless execution of communication initiatives.