Purpose
As Wynk UnR head this person will be responsible for driving consumption and retention on Wynk through various segmented programs and offerings. Incumbent will collaborate with analytics and product teams to put together various segmented propositions month on month and execute them end to end. Incumbent will also be required to work on tools such as mo-engage to set up these campaigns.
Deliverables
- Drive Streams / User
- Drive User retention
- Usage insights / Data Analytics
- Own the Campaign Management tool
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