Product Manager - Farmer App
About AgroStar: AgroStar is India's foremost AgTech start-up with a mission of #HelpingFarmersWin. Shardul and Sitanshu, started AgroStar with a vision to solve two of the biggest problems in Indian agriculture - Lack of guidance for scientific/sustainable farming & limited access to great quality farm inputs.
Today AgroStar serves millions of farmers across 5 Indian states via an omnichannel approach. Along the journey we have built India's largest agronomy advisory center, a highly engaged digital farmer network with over 5 million users and a retail network of 1500+ stores. These channels, powered by technology, work in tandem to enable us to solve the problems faced by farmers at scale. And we are just getting started.
Funded by prominent investors like Chiratae Venture Partners, Aavishkaar Ventures, Accel Partners, Schroders Capital, Evolvence Group, Hero Enterprise, and CDC we are rapidly growing our agri-input platform and making strategic investments to solve other large farmer problems like market linkages and access to credit.
The Role: As Product Manager (Farmer App ), you will be responsible for:
- You will take ownership for user adoption & retention, working closely with the Product team
- You will curate, manage and champion your product roadmap with the Product Manager(s) and business stakeholders in support of corporate goals and objectives
- You will use user data and associate qualitative feedback, customer usage, and competitive analysis to identify new product opportunities, enhancements & to make more informed product decisions
- Creating relevant workflows and solutions to solve key user pain points
- You will work with multiple functions (Growth, Content, Sales, Marketing, Operations, Agronomy, Technology, Data Science) to build and evaluate business cases to support product investment & improvement decisions and frequently traveling to build customer empathy and understanding
- You will help your team in research and discovery of new technologies and methodologies in ideating on product improvements
- You will also coordinate with third-party vendors to understand market dynamics and derive insights for product development
- You and your team will prioritize, design and implement projects and enhancements pertinent to the Product you will be working on
- Defining key success metrics for projects, initiatives, and running A/B tests to test different hypothesis
Qualifications we look for:
- A Bachelor's / Masters or an equivalent degree, preferably in engineering and/or management
- 3 to 5 years of software product management experience, having prior experience of working on a mobile-based product will be a plus
- Ability to understand people, willingness to travel
- Ability to work with people in varied roles
- Excellent written and oral communication skills
- Experienced in explaining concepts or ideas via simple and intuitive drawings/charts/mockups
- Ability to track metrics, and make data-driven decisions
Most importantly, we are looking for passionate intrapreneurs who want to work at the grass root level, drive impact in India's biggest sector & Help Farmers Win!
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