AGM - eCommerce Marketing

- Drive campaigns from planning to execution to meet key performance metrics

- Optimize marketing activities to improve return on investment

- Allocate budgets and analyze and recommend modifications to ad spends

- Ensuring that month on month targets are met.

- Maintain and update a robust audience strategy based on user attributes, interests, browsing patterns, demographic data, custom audiences and more.

- Work with the creative team to produce and update digital assets, iterating on design and messaging strategy based on performance.