Posted By
Posted in
Sales & Marketing
Job Code
416594
Our First Requirement For Candidates Applying :
Please Read This Line : This Position Is Based At Kolkata And Only Those Who Are Willing To Relocate Need Apply.
ONLY THOSE WITH HARDCORE FMCG EXP/OTC/Health Care/AyurVedic Products NEED APPLY. OTHER APPLICATIONS WILL NOT BE SHORTLISED.
Other Requirements :
Must Be From OTC/Ayurvedic/Health Care/Hard Core FMCG
Candidates Requirement :
- To be considered for this position you will currently from a Reputed hardcore FMCG company with Min 12-15 Years of Experience, currently Sr .Marketing Manager position working in a Marketing Management position within an FMCG or branded consumer product environment.
- Reporting Directly to the VP Marketing-, this position will lead the strategy development and execution for Health Care-OTC and AyurVeda Products Range.
- This role will contribute to driving and shaping the short and long term brand and innovation strategy. This will include developing and implementing positioning strategy, communications strategy and innovation - filling the innovation pipeline by driving idealization, conceptualization and activation in market of approved innovation.
- The DGM Marketing will work closely with both internal teams and external agencies in the areas of product development, BTL/ATL activity, advertising / communication development, media planning and research.
- You will be able to demonstrate proven experience in the following
- PG/Dip Degree qualifications in marketing from a Good B-School
- Significant Hardcore FMCG or OTC brand /Ayurvedic Brand consumer goods experience working within a Middle or Larger organizations;
- Strong brand management experience including developing ATL/BTL communications and /or successful innovation
- Proven project management experience with strong commercial acumen
- Solid exposure to managing budgets and P&L's
- A strong understanding of sales and trade marketing
- The passion and tenacity to drive genuine business growth for this key focus area of the business.
What's in it for you :
- Have the autonomy to manage and shape the strategy and Build the brand, with significant investment and minimal management layers.
- This is an opportunity for you to showcase your Marketing capabilities within an organization that prides itself on brand reputation.
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Posted By
Posted in
Sales & Marketing
Job Code
416594