Requirement of AGM/DGM Marketing for FMCG company  preferred domain- FMCG ( personal care)   qualification required: MBA from top B-schools.   JOB ROLE:  - Ensures that each brand identity and brand equity developed in alignment with the overall corporate brand.  - Monitors coordination between advertising & research agencies, consultants and the brand teams.  - Monitors coordination between R&D and brands within the category to ensure that consumer needs are distinctly met by different products without overlap of targeted usage.  - Scans the business environment to explore options for revenue generation from new and existing customers.  - Assumes responsibility of developing all brand extension strategies, along with the marketing head.  - Prepares all annual plans and budget planning activities for all brands within the category.  - Monitors brandwise budget vis-a-vis actual expenditure.  - Co-ordinates with departments like Sales, R&D, Finance, Integrated Planning, Sourcing & HRD for product & brand related requirements.  - Supports development of a performance driven culture amongst all employees by implementing the PMS within the brand team  Sadhna

Kolkata

AGM/DGM - Marketing - FMCG - IIM/ISB/XLRI/FMS/MDI  

AGM/DGM - Marketing - FMCG - IIM/ISB/XLRI/FMS/MDI   ,Job Description for AGM/DGM - Marketing - FMCG - IIM/ISB/XLRI/FMS/MDI   in ACH Management Consultants Pvt. Ltd in  Kolkata for (8-12) years of experience. Apply Now!

Job Description for AGM/DGM - Marketing - FMCG - IIM/ISB/XLRI/FMS/MDI   in ACH Management Consultants Pvt. Ltd in  Kolkata for (8-12) years of experience. Apply Now!