AGM/DGM/GM - Marketing - Hair Care Division - IIM/XLRI/SPJ

We have been retained by a well reputed Indian FMCG Conglomerate of nearly Rs.3000/- Crores for the recruitment of AGM/DGM/GM-Marketing for their Hair Care Division at their Corporate Office at Kolkata.

The incumbent:-

Assumes for group of brand responsibility for monitoring all marketing & and branding activities for the company while maintaining brand focus internally & externally.

Develops the marketing & brand management strategy of the company to support top line & bottom line growth & foray into new segments and innovative products.

Directs the evaluation of company- s brand portfolio including brand definition & proposition, advertising concept, pricing, packaging, place and promotion for each category & brand.

Assumes overall responsibility for Brand Activation.

Ensures co-ordination with sales department to implement & monitor all marketing initiatives.

Ensures effective media evaluation & planning attain maximum ROI by coordinating with key media providers.

RESPONSIBILITIES

Strategic

Scans the business environment to explore options for revenue generation from new and existing customers.

Drives the formulation of marketing strategy of the company encompassing all brands.

Understands the strategic business requirement of the organization based on the organisation growth focus and strategy.

Strategises on new product development & reaching to new segments by continuously scanning the business environment for untapped consumer bases based on market intelligence.

Leads and finalises brand plans & growth avenues and their strategic fit with corporate plan.

Assumes overall responsibility in formulation of Brand vision, brand architecture & plan for brand extension.

An ideal candidate would be not more than 40 years of age and must be a MBA in Marketing from a Tier-1 institute of repute (Like IIM/XLRI/SP Jain/ Jamnalal Bajaj etc.).

Must have an excellent communication skill with PAN India/Overseas exposure in Marketing.

Must have worked in FMCG companies for minimum 10-12 years with overall experience of 15 years with sufficient periods of experience in Hair Care Division (Hair Oil/ Shampoo / Hair Cream etc etc.).

Salary will not be a limiting factor for the deserving candidate and will commensurate with experience and qualification. Nevertheless, it would range between Rs.40 to 60 Lacs.

Candidates, interested in looking at this opportunity, may forward their updated CV to Arnab

Also, kindly include the following details along with your CV :-

1. Your present age
2. Your present location
3. Your present CTC
4. Your expected CTC
5. Your notice period.