Aditya Birla - B2B Marketing - Manufacturing

- 6 - 8 years experience

Qualification : MBA (preferred from Premium Institute)

- Develop a mechanism to assess & improve Marketing Capability across the group.

- Continuously identify the right fit of processes both for B2B businesses.

- Pilot out the newly designed Customer Centric Process in the businesses.

- Develop the marketing frame work for each business and understand overlaps and differences.

- Creating, monitoring metrics for measuring Marketing excellence, evaluating progress against the same and adapting the programme accordingly.