Account Director - Client Servicing

Principal Accountabilities

What are the major responsibilities of this position ?

Focus

Leading significant client relationships, this role is focused on delivery of account profitability, growth, direction and on the solid execution of loyalty and CRM services. These include the full lifecycle campaign delivery engagement model (including the provision of strategy, communications platform, and advanced analytics) - in partnership with a cross functional team of campaign experts, analysts and creatives. This role will have responsibility for the strategic account development plan and client development, the overall success of the strategic client accounts, and will support the growth of new and existing local opportunities.

Responsibilities - 

Client Consulting

- Provide senior leadership in the development of the account roadmap and client plans for marketing, loyalty and CRM strategies and new programs, with defined short and medium-term goals (both strategic and financial)

- Maintaining excellent rapport with the client's team.

- Handling multiple client accounts and delivery of revenue.

- Identifying and developing new business opportunities within the current client portfolio

Essential Skills and Experience - 

What critical knowledge and competencies are needed to successfully perform this position

- A highly motivated individual with marketing astuteness and significant experience in direct marketing and campaign execution

- Strong key account management, growth and delivery experience in marketing or professional services verticals

- Numerate

- Demonstrable experience delivering strategic insights and recommendations for the clients - brand, particularly when it comes to data-driven communications and CRM programs.

- A business / marketing degree level qualification is a must