AbhiBus - Senior Manager - Social Media

- Define the brand voice across social channels and create share-worthy content

- Manage social media campaigns and day-to-day activities across all Social media platforms

- Ideation of ongoing brand campaigns

- Plan and implement Social Media Marketing Strategy, take ownership of the project and deliver within timelines

- Engage in customer conversations on Social media platforms and moderate user-generated content

- Use contests, games and other interactive mediums for audience engagement

- Create and maintain an exhaustive Social media calendar

- Ideate, conceptualize and develop concepts in coordination with the creative and content team

- Work on Product marketing campaigns and consistently engage with influencers.

- Amplify major product releases/innovations across social handles

- Stay in line with all the latest social media trends and prepare social media calendars

- Work on the creation of content in various social media formats such as reels, stories, posts, etc.

Skills & Qualifications :

- 2-4 years of experience in managing social media, content writing, brand management, editing, etc.

- The ideal candidate should be an avid social media enthusiast with a good personal following across social media platforms

- Strong creative writing skills with impeccable command over grammar.

- High energy and drive to work in a startup environment

- Excellent team player

- Strong communication skills

- Ability to manage multiple projects simultaneously, work within a marketing team, and other departments.

- Savvy with social media trends including Facebook, Twitter, Instagram, etc.

- Knowledge of social media management tools such as Hootsuite will be a plus.