IIM Indore | Integrated Programme in Business Analytics (IPBA Batch - 18)
To understand advanced analytics tools and techniques.
To understand advanced analytics tools and techniques.
Course Snapshot
- FeeINR 3,20,000 + GST
- Work Experience2 - 30 Years
- Duration10 Months
- Delivery MethodBlended- Online
Course Detail
Programme Overview:
The Integrated Programme in Business Analytics (IPBA) offers participants a dynamic learning experience focused on essential business skills. With modules in strategic planning, financial management, team leadership, and effective marketing, the programme equips individuals with the tools to succeed.
- Provides participants with diverse business skills.
- Focuses on strategic planning, financial management, and team leadership.
- Emphasizes effective marketing and sales strategies.
Programme Takeaways:
Upon finishing the programme, students gain proficiency in advanced analytics tools, strategic data application, industry insights, effective communication of findings, and practical experience through projects and case studies.
- Proficiency in advanced analytics tools and techniques.
- Strategic application of data for business decision-making.
- Industry collaboration provides valuable insights for a globally relevant skill set.
- Ability to communicate complex analytics findings effectively.
- Practical experience through hands-on projects and real-world case studies.
- A holistic curriculum covering all aspects of business analytics.
- Ethical considerations are integrated into decision-making processes.
Desired Candidate Profile
- 2+ years work experience and 50% marks in UG/PG.
Course Modules
Module 01 - Introduction to Analytics:
- Introduction to Analytics and CRISP DM
- Data Collection and Biases
Module 02 - R:
- Intro to R
- Generating and Using Summary Statistics
- Distributions and Histograms with R
- Empirical Distributions
- R data manipulation
- Business Case Study - R data manipulation
Module 03 - Inferential Statistics:
- Concepts of Probability
- Discrete & Continuous distributions S
- Sampling theory
- Parameter estimation via confidence interval
- Basics of hypothesis testing, 1-sample tests (mu, p), one-sided, two-sided, via CI, p-value
- 2-sample (paired & independent) tests (means), Equality of variance test
- Nonparametric tests (sign test, WSRT, Mann-Whittney test), test for normality
- k-sample test for mean: ANOVA, Kruskal-Wallis test
- Chi-square tests for goodness of fit, independence, homogeneity
- Business Case study- Descriptive + Inferential Statistics
Module 04 - SQL (MySQL server):
- SQL Servers as Data Sources
- Data Normalization and Consequence
- Basic SQL DML Queries
- SQL Joins
- Business Case study - SQL DML commands
- Data Exploration and Visualization in R + Data Sanity checks and treatment.
- Using GitHub & Kaggle to build an analytics profile.
Module 6 - GLM:
- Linear Regression
- Business Case Study - Linear Regression
- Logistic Regression
- Business Case Study -Logistics Regression
Module 7 - Time Series:
- Time Series Forecasting
- Business Case study - Time Series Forecasting
Module 8 - Python:
- Introduction to Python- Basic Data Structures
- Python Basic Data Structures & Data Manipulation
- Python - Data Exploration - Sanity Checks
- Preparing Data Quality Reports
- Python- Data Preparation -Outliers and Missing Value Treatments
- Variable Profiling Using Information Value
- Business Case study (EDA) - Python
Module 9 - Machine Learning:
- Introduction to Python- Basic Data Structures
- Python Basic Data Structures & Data Manipulation
- Python - Data Exploration - Sanity Checks
- Preparing Data Quality Reports
- Python- Data Preparation -Outliers and Missing Value Treatments
- Variable Profiling Using Information Value
- Business Case study (EDA) - Python
Module 10 - Text Mining & Introduction to NLP:
- Text Handling - Reading Text Files at Scale
- Using Regular Expressions to Clean Text
- Handling Text Encoding Issues
- Tokenization, stemming and lemmatization
- POS Tagging
- Parsing Grammatical Trees
- Named Entity Recognition
- Modelling - Text Representation, TFIDF, Count Vector
- Cosine Similarity of Text Corpus
- Using TFIDF features to build sentiment classifiers
- Handling Image data
- Business Case study - Text Mining
Module 11 - Deep Learning:
- Neural Network
- Business Case study -Neural Network
Module 12 - Tableau:
- Tableau for Data Visualization
- Models to Value
- Pitfalls of Predictive Models in Business
- Storytelling with Data
Module 13 - Big Data:
- Intro to Big Data Ecosystem - Hadoop and HDFS
- Querying with Hive
- Intro to Spark and PySpark SQL
- Business Case Study Data Engineering
- Business Case Study - ML with PySpark
Module 14 - BYOP:
- Project Presentation (BYOP)